Artículo

Mark granovetter in entrepreneurship and innovation studies: a bibliometric review of the last decade

Resumen

This study verifies the scientific production that uses Granovetter’s new economic sociology (NSE) in studies on entrepreneurship and innovation. A bibliometric study was carried out, selecting works from the Scopus database, organizing them into two samples: one with works that focus on entrepreneurship and the other with works that focus on innovation, in order to carry out comparative analyzes between the two fields of study. A qualitative analysis of four main articles extracted from the sample was also carried out, for a better visualization of a research agenda. Granovetter’s SES emphasizes relationships between individuals, especially their economic and organizational actions. In entrepreneurship and innovation studies, the approach discusses the effects of interpersonal relationships on entrepreneurial actions and innovation processes, influencing the economic behavior of agents. As a result of the analysis, this study points out the main references, authors, countries and relationship networks. In addition, this research also contributes with suggestions for future research on the NSE from the perspective of Granovetter in the themes of entrepreneurship and innovation.
Farias, Miriam Leite (57220120696); Alcoforado, Daniela Gomes (57219166657); Patriota, Verônyca Kezya Santos Sousa (57226809061); Palha, Armando Perez (57226815268); de Souza-Leão, André Luiz Maranhão (55337966500)
Qualitative research in marketing: Overview of the Brazilian scientific production from 2010 to 2019
2021
10.5585/REMARK.V20I3.16603
https://www.scopus.com/inward/record.uri?eid=2-s2.0-85112740906&doi=10.5585%2fREMARK.V20I3.16603&partnerID=40&md5=73a94c0f1af4b927cbabea86a79be751
All Open Access; Gold Open Access
Scopus
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Scopus
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